KL Eye Tracking are able to analyse and supply maps on penetration and flow maps for wholestore projects.
For more detailed category analysis, KL Eye Tracking are able to analyse and supply maps with initial activity and overall visual activity at the category fixtures.
Our Fieldwork Costs:
For fieldwork £900 per day.
KL Eye Tracking fieldwork costs include the following:-
Two Fieldwork technicians
All UK accommodation expenses
All UK travel costs
All UK personal expenses
One day site survey of site prior to fieldwork commencing
Photos and general store layout supplied
European Travel costs are not included and will be charged.
Supplied on request
Our Analysis Costs
Analysis costs can vary and are dependent on the size of store and the amount of categories that are required to be researched.
As a general rule £300 per respondent is a reasonable cost for you to work on.
We would suggest a minimum of 20 respondents in order to achieve a good set of results, and allow for 8 respondents a day for the fieldwork . Obviously the more respondents that are used in the research the more robust the research becomes.
Respondent incentives are the responsibility of the client.